We help businesses launch unforgettable brands through strategic planning, design, and digital execution, without the months-long wait.
GUIDING PRINCIPLES & VALUES
Collaboration & Partnership
We work as an extension of your team, aligning with your vision.
Innovation & Creativity
We push boundaries to craft bold, standout marketing solutions.
Integrity & Transparency
We operate with honesty, accountability, and clear communication.
Gold & Fourth is a Charlotte-based brand sprint studio built for founders, entrepreneurs, and small teams ready to launch fast and confidently. We believe branding shouldn’t take months or lose momentum.
Our two-week sprints combine strategy, design, messaging, and digital presence to deliver a complete, cohesive brand that’s ready to hit the market.
From brand strategy and visual identity to website and digital activation, Gold & Fourth gives you everything you need to launch with purpose and grow with confidence. It’s branding done differently—fast, focused, and built for the ambitious.
WHO WE ARE
FROM THE FOUNDER
EBONY IVEY MCDONALD
Founder & Chief Strategist
Ebony is a content-driven marketing leader with deep
expertise in financial services, having led impactful
initiatives at industry giants such as Discover,
Synchrony, and Northwestern Mutual. She is a frequent
speaker at conferences and panels across the country,
where she shares insights as a marketing thought
leader.
Beyond her corporate accomplishments, Ebony has
remained dedicated to community empowerment.
Through Gold & Fourth, she channels her creativity and vision into offering branding and design support to local nonprofits. Her work helps organizations elevate their causes and strengthen their visibility.
Ebony is a content-driven marketing leader with deep expertise in financial services, and start-ups having led impactful initiatives at industry giants such as Discover, Synchrony, and Northwestern Mutual. She is a frequent speaker at conferences and panels across the country, where she shares insights as a marketing thought leader.
Beyond her corporate accomplishments, Ebony has remained dedicated to community empowerment.
Through Gold & Fourth, she channels her creativity and vision into offering branding and strategy support to local startups, small businesses and nonprofits allowing organizations to elevate their causes and strengthen their visibility.
Successful campaigns featuring a diverse collection of work samples across multiple platforms. Dive into the results that demonstrate our expertise in driving brand growth and customer engagement.
We are proud to have received numerous awards and accolades for our innovative campaigns and outstanding results.
WHAT WE'RE PROUD OF
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